Bachelor of Arts in Tourism Studies
The mission of the Tourism Studies program is to provide a nationally and internationally recognized program of excellence in teaching, research, and service in leisure, specifically in the areas of tourism, heritage, cultural tourism and tourism planning and management. This program aims to educate, train and assist students, individuals, businesses, and other stakeholders to take full use of the opportunities available through the use of responsible tourism development. This program philosophy is driven by the belief that tourism can be a powerful driver for economic development in many emerging and transitioning economies, and can also fulfill a significant role in a community social-cultural development, congruent with the cultural norms and values of the multicultural populations of the UAE.
- Basic knowledge of different components and sectors in the tourism industry.
- Competence to address and provide critical insights of the interrelationship between stakeholders, components and sectors in the tourism industry.
- Solid knowledge about planning, managing, operating and promoting cultural, heritage, environmental and leisure tourism resources and products.
- Practical knowledge of planning, developing, managing, operating and promoting sustainable destinations.
- Ability to conduct research with the focus on the relationships between tourism, culture, heritage and sustainable development.
- Communication skills, managerial skills and analytical skills, to enter the junior management level of different sectors in the tourism industry.
Program Learning Outcomes
Upon successful completion of this program, students will be able to:
- Identify the facilities, resources, products, stakeholders and operational organizations in different sectors of the tourism industry as well as describe their structures and characteristics.
- Demonstrate ethical reasoning in relation to tourism issues.
- Identify the necessary resources of developing tourism products and analyze the factors affecting the successfulness of tourism products.
- Analyze the current and upcoming trends of the tourism product development in the local, regional and international level.
- Identify the influence of tourists and the tourism industry on cultural and heritage assets, societies and environments.
- Synthesize the cultural, heritage, environmental and leisure tourism resources and facilities for sustainable development of a destination.
- Examine materials, reports and statistics related to tourism, cultural and heritage study and sustainable development.
- Communicate effectively in both oral and written form to various audience.
Required Credit Hours : minimum 120 hours
General Education (Req. CH:33) Cluster 1: Skills for the Future (Req. Ch:15)
|Area 1: Innovation and Entrepreneurship (3 hours )||Credit Hours|
|GEIE222||Fundamentals of Innovation and Entrepreneurship||3|
|Area 2: English Communication (3 hours )||Credit Hours|
|ESPU1014||Introduction to Academic English for Humanities and SS||3|
|Area 3: Fourth Industrial Revolution (3 hours )||Credit Hours|
|GEIT112||Fourth Industrial Revolution||3|
|Area 4: Critical Thinking (3 hours )||Credit Hours|
|Area 5: Quantitative Reasoning (3 hours )||Credit Hours|
|MATH120||Contemporary Applications of Math||3|
|STAT101||Statistics in the Modern World||3|
Cluster 2: The Human Community (Req. Ch:12)
|Area 1: Humanities and Fine Arts (3 hours )||Credit Hours|
|ARCH366||History and Theories of Contemporary Architecture||3|
|HSR120||Introduction to Heritage & Culture||3|
|HSR130||Introduction to Language & Communication||3|
|MSC200||Introduction to Mass Media||3|
|PHI101||Introduction to Philosophy||3|
|PHI226||Human Rights Theory||3|
|PHIL120||Principles of Professional Ethics||3|
|TRS200||Introduction to Translation||3|
|Area 2: Social and Behavioral Sciences (3 hours )||Credit Hours|
|AGRB210||Introduction to Agribusiness||3|
|ECON110||Principles of Economics||3|
|HSR140||Introduction to Society & Behavior||3|
|HSR150||Introduction to Government Policy & Urban Structures||3|
|PSYC100||Introduction to Psychology||3|
|GEO200||World Regional Geography||3|
|GEHP111||Happiness and Wellbeing||3|
|CURR103||Early Childhood Development & Learning||3|
|Area 3: Emirates Society (3 hours )||Credit Hours|
|Area 4: Islamic Culture (3 hours )||Credit Hours|
|ISLM101||Biography of the Prophet "Sira"||3|
Cluster 3: The Natural World (Req. Ch:6)
|Area 1: Natural Sciences (3 hours )||Credit Hours|
|ARAG205||Introduction to Fish & Animal Science||3|
|BION100||Biology and its Modern Application||3|
|CHEM181||Chemistry in the Modern World||3|
|FDSC250||Contemporary Food Science & Nutrition||3|
|PHED201||Physical Fitness and Wellness||3|
|Area 2: Sustainability (3 hours )||Credit Hours|
Tourism Major (Req Ch: 42)
|Required Courses (24 hours )||Credit Hours|
|HIS372||Arch. of UAE & A. Gulf States||3|
|TOR101||Introduction to Tourism||3|
|TOR202||Fundamentals of Heritage Management||3|
|TOR205||Introduction to Cultural Tourism||3|
|TOR222||Principles of Tour Guidance||3|
|TOR421||Intensive Research in Tourism||3|
|TOR440||Internship in Tourism & Architecture 1||3|
1 : The internship is conducted over a complete semester. No courses are allowed to be registered during the internship
|Cluster 1: Theoretical/Survey - Students must take two courses from this cluster, one of which must be at the 400 level (6 hours )||Credit Hours|
|GEO432||Geography of the UAE||3|
|GEO461||Geography of Tourism||3|
|PSG120||Government & Politics of UAE||3|
|PSG250||Principles of International Relations||3|
|TOR263||Tourism Resources in the UAE||3|
|TOR350||Tourism and the Environment||3|
|TOR403||Tourism and Society||3|
|TOR404||Sustainable Tourism Development & Planning||3|
|Cluster 2: Heritage - Students must take two courses from this cluster, one of which must be an art course (6 hours )||Credit Hours|
|HIS121||World History: Origins to 1500||3|
|HIS133||Introduction to Art History||3|
|HIS215||Ancient History & Archaeology of Near East||3|
|HIS217||Material Culture of Islamic World||3|
|HIS310||Introduction to Archaeology & Museum Studies||3|
|HIS381||UAE Architectural Heritage||3|
|HIS471||Modern and Contemporary History of the Arab Gulf||3|
|TOR322||Gulf art and design||3|
|Cluster 3: Tourism and Heritage Operation - Students must take two courses, one of which must be enterprise or management (6 hours )||Credit Hours|
|MKTG200||Principles of Marketing||3|
|MSC243||Public Relations & Advertising Principles||3|
|TOR140||Introduction to Museology||3|
|TOR416||Travel Writing & New Technologies||3|
Minors Req. CH: 36)
|Minor (1) (18 hours )||Credit Hours|
|Minor (2) (Students can either take Minor (2) or 18 credit hours from any free elective courses.) (18 hours )||Credit Hours|
Free Electives (Req. Ch: 9)
|Free Electives (9 hours )||Credit Hours|
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